Men shaking hands

What exactly does your business offer, and what makes you different?

"Winners don't do different things; they do things differently" - Shiv Khera

Refine Your Messaging

Getting is noticed is easier said than done.

Be Noticed

When a business hasn't taken the time to refine it's messaging, it tends to go unnoticed by prospective buyers.

Feel Confident

When marketing doesn't work, due to poor messaging, leads often don't come in. This can be very frustrating!

Get Sales

There should be a systematic process for articulating what it is your business offers, and what sets it apart from the competition.

Improve your strategy for getting noticed.

We know how frustrating it can be to do marketing, only for the phones and email to remain silent... other than the spam that gets through. Not only that, but it can also take tons of time figuring out how to describe what you do, if there isn't an arsenal already created, articulating what you offer. Wasted time isn't good for any business owner, especially when resources are limited!

After working with business owners for more than a decade, creating multiple businesses ourselves, and learning from coaches and consultants... not to mention reading a ton of professional and business development books, we decided to create this platform. And one of the key components is positioning. We know what needs to be figured out, when articulating what is offered. And we created an area within the platform, to make this as easy as possible for our subscribers. 

Refine Your Messaging
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How to refine your messaging.

1.

Subscribe

To start, simply subscribe to our platform, which is designed to help business owners refine their messaging and get noticed. 

2.

Define Position

Understand what separates you from the competition, and how to promote your offerings in a way that connects with your audience. 

3.

Outline Services

Once subscribed, you can list your products and services. Then, provide specific details on each, to help you refine your messaging. 

4.

Get Noticed

Generate leads and be more effective at closing each one, by understanding how best to communicate what you have to offer. 

Man clicking on a mouse.

Get Started!

We promise to do everything in our power to assist you in positioning your business, to help you get noticed, acquire leads, and close sales.
Subscribe Now

FAQ

Strategic positioning is extremely beneficial when it comes to increasing your leads and closing rate for sales. Think of it this way... let's say you're a marketing company, and you design websites. A prospective client asks why they should hire you, and you say you have a really good "creative design team." Then that prospective client talks to five web design companies who also say they have a "creative design team." In this situation, how in the world is the prospective client supposed to choose you over your competition? But, if instead of calling yourself a "creative design team," you were to say "we focus on creating designs that or focused on converting website visitors into actual leads, and ultimately sales," that would make you stand out. Knowing how the competition positions themselves will help you figure out how you should position yourself, and as a result, stand out from the competition and increase your profitability.

You can absolutely position your company. However, we think it's even more important to understand how to position each of your products or services. For example, if you're a marketing company, the way you position your social media management, versus your website design, versus your Google Ads management, could all be very different from each other. So, knowing how to articulate each one is important when creating the messaging for your marketing and sales.

Do you know exactly what you would say if someone asked you about a product or service you offer? You have 30 seconds to promote your service and inspire the prospective buyer to use you, versus someone else. What do you say? Fortunately, as a subscriber to this platform, you've already figured it out. Just open your account, go to the positioning section of the platform, find the product or service you want to promote, and deliver your strategically crafted one-liner.

Yes, it's helpful for anyone in sales or project management. There is a section dedicated for each deliverable, where the subscriber can write out a clear description of the product or service, the pricing, the distribution, a description of the ideal buyer, and insight on how competitors are positioning themselves for the same product or service. This information can be extremely valuable for both training and sales.

No. Subscribers are given full access to the entire business management platform. Positioning strategy is just one component you will have access to. Click on "Why Subscribe" in the menu of our website to see the other reasons for subscribing.

We charge $250 per month or $2,000 per year, to subscribe to our entire business management platform.

The only additional cost that could apply is related to user generated data. Each subscriber (company) is provided up to 20 gigabytes of storage space, to upload files. For comparison, Google Drive provides 15 gigabytes. So, our subscribers get an additional 25% more than what Google Drive offers. Once that threshold is reached, we charge an additional $0.50 per gigabyte, per month. This is billed monthly. This situation isn't common, but could happen if you have a ton of large files. Otherwise, there are no costs for bringing on additional users or anything like that.

There is no additional cost per user! We feel like that would be penalizing you for growing. Charging you for adding users feels wrong and goes against our grain. We're here to help you grow, and not nickel and dime you for bringing on other users. So, go ahead and add whomever you like.

Yes. We are currently offering a lifetime 50% discount to the first 100 beta subscribers. We have not yet reached 100 subscribers, so the discount is still available, as of October 18, 2022.

Yes. There are no long term contracts or commitments. If you stop making payments on your account, it will just be suspended, until payments are resumed. If too much time passes, without payment being made, we will delete the account.

Beta essentially means it's a new platform. We may identify bugs that come up as a result of growing and gaining subscribers. So, we ask for patience as we identify and resolve these. Additionally, there are tons of additional features we have slated for development, down the road. Beta subscribers won't be able to access those features until they are fully developed. That's part of the reason for which we offer a 50% discount to the first 100 subscribers. The revenue generated through their subscriptions helps us fund ongoing and future development, making this platform better for everyone who subscribes.

We think "now" is probably a good idea. Go ahead, scroll up, and click the button to get started! :-) ... Of course, if you still have questions, use the contact form below to let us know. Otherwise, happy subscribing!

Have Questions Before Getting Started?

No worries! Fill out the form below and someone from our sister company
(Joshua Lyons Marketing) will reach out to you, to assist.

Preferred method of contact: Phone Email

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